My UX Process
A practical, research‑led approach that nurtures ideas from insight to impact.
Like cultivating a garden, effective UX is intentional and iterative. I guide products through planting (discovery), nurturing (design), pruning (validation), blooming (delivery), harvesting (QA & release), and savouring (validation & learning) — then feed the lessons back into the next cycle.
UX as a Growth Cycle
🌱 Discovery & Framing
Planting seeds of clarity
- Contextual enquiry, stakeholder interviews, heuristic reviews of existing software.
- Problem statements, personas/user roles, essential use cases, success criteria.
- Risk/assumption mapping and alignment workshops.
🌿 Ideation & Prototyping
Nurturing good ideas
- Sketches, user flows, wireframes, mid‑fidelity prototypes.
- Exploration grounded in data models and technical constraints.
- Design reviews with PMs, engineers and SMEs.
✂️ Usability & Iteration
Pruning friction
- Progressive disclosure, sensible defaults, validation & error states.
- Accessibility checks and guardrails for high‑risk tasks.
- Iterative refinement to reduce cognitive load.
🌸 Design Systems & Delivery
Blooming with consistency
- Author visual/interaction guidance aligned with existing component libraries (e.g., Bootstrap, Ext JS, Ant Design).
- Redlines/annotations, hand-off notes, and tickets for implementation clarity.
- Pair with engineering on feasible patterns and performance considerations.
🍓 Release Readiness & QA
Harvesting with care
- Collaborate with QA to translate UX intent into acceptance criteria.
- Review ambiguous issues: misunderstanding vs. implementation bug vs. design gap.
- Spot-check UI details (spacing, sizes, colours, states) against guidance.
🍴 Outcomes & Learning
Savouring the results
- Validate post-release with users; run targeted studies where needed.
- Track usability and business metrics; assess regressions and wins.
- Share insights via demos and docs; roll learnings into the next cycle.
How this connects to my core strengths
Strategic UI/UX Direction
Each stage is anchored to research and systems thinking so we solve the right problems first.
Leadership & Collaboration
Workshops, reviews, and clear documentation build shared understanding and momentum.
Technical Process Integration
Guidance aligns with existing component libraries to ensure consistent, feasible delivery.
See the process in action
Explore my case studies or reach out for a walkthrough.